Funny, if not wacko. This is a TV commercial for the Washington Lottery, and has as theme, what crazy thing would I do if I won the lottery.

In this case, the winner is going on a motorcycle ride with his biker friends. Just watch…

…
Read more

Funny, if not wacko. This is a TV commercial for the Washington Lottery, and has as theme, what crazy thing would I do if I won the lottery.

In this case, the winner is going on a motorcycle ride with his biker friends. Just watch…

…
Read more

In these times of economic and financial hardships, when you have to think twice before going for a pleasure ride on your motorcycle, one company here in France has got an answer.

They are offering 50% discount on gasoline. Not bad. The deal applies to selected gas stations in 9 cities (Paris, Lyon, Marseille, Nantes, Nice, Bordeaux, Strasbourg, Lille and Toulouse), and starts today at 10:00 CET.

…
Read more

I really don’t understand the Harley-Davidson advertisement philosophy. Their main thread is rebellion; being a bad person. So does that mean that Harley motorcycle riders are all bad people? Because that’s what their ads say.

Here are three print ads from McCann-Erickson in the UK. The first one is actually pretty good, the other two expand on the main theme and the message gets lost.

…
Read more

I really don’t understand the Harley-Davidson advertisement philosophy. Their main thread is rebellion; being a bad person. So does that mean that Harley motorcycle riders are all bad people? Because that’s what their ads say.

Here are three print ads from McCann-Erickson in the UK. The first one is actually pretty good, the other two expand on the main theme and the message gets lost.

…
Read more

Former IBM, now Lenovo are trying to show how tough their computers and pads are. To show it, they’ve mounted the ThinkPad on a dirt motorcycle with sidecar, and in the sidecar is their stuntman, who is playing a game while the motorcycle is riding through a dirt track.

And the game he’s playing? ….. yep, a motocross game.

…
Read more

Now here’s a print advertisement that will get attention, good or bad. The ad is for Essilor, a French optician/manufacturer, and the idea is to show that the glasses the poor guy is wearing is unbreakable.

Of course, his face and body aren’t. I somehow don’t think you’ll see real people wearing such a t-shirt….

…
Read more

I saw this funny, X-rated, print advertisement in a French motorcycle magazine for the Suzuki Gladius.

The tag line reads “Position Number 1: Take advantage of your agility to surprise the four cylinders”….

…
Read more

Toyota Australia have a couple of pretty well done TV commercials for their Hilux pickup truck. Since Top Gear has shown that the car is indestructible, that’s more or less what they show.

In one of the advertisements, they show a motorcycle rider… but the biker is a flame-throwing wild boar, with body armor and a rocket launcher… nice image!

…
Read more

Yet another good TV commercial for the Indian motorcycle manufacturer Bajaj, for their Pulsar, but in this case it’s for ….

… go-faster stripes…!! Funny.

…
Read more